My visit to the International Franchise Expo – Part One

I attended the 2009 International Franchise Expo show that was held at the D.C. Convention Center last weekend.  It was my first time attending this type of show.  While I’m not actively looking to purchase a franchise, I thought it would be interesting to talk to people in the industry and learn more about what business concepts are “hot.”

After walking around the main show floor for a few minutes, I was pulled in (literally) by a well-dressed man (WDM) standing in front of one of the booths.  The booth was for a popular printing franchise.  He asked me if I was interested in learning about the franchise and I said sure.  He handed me off to a well-dressed colleague (WDC) who introduced himself and walked me over to a series of music stands that each had a binder on it.  WDC proceeded to go through each of the pages in his binder and read the text that was highlighted on each page.  After a few minutes of listening to him read each page (think Charlie Brown’s teacher), I was ready to scream and run away.  I held my tongue, took a deep breath and managed to (politely) excuse myself from his spiel.  Little did I know that this was only the first of several encounters with music stands, salesmen reading pages out of a binder or being pulled in to booths.

Part Two to follow soon…

One Response to “My visit to the International Franchise Expo – Part One”

  1. I was on Yahoo and found your blog. Read a few of your other posts. Good work. I am looking forward to reading more from you in the future.

    Tom Stanley

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