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	<title>SoHo Trends &#187; Blogs</title>
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	<description>All the Latest Small Office/Home Office News</description>
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		<title>Google Offers 10 Ways to Make Your Website Work</title>
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		<pubDate>Thu, 12 Nov 2009 13:48:07 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[conversion]]></category>
		<category><![CDATA[Google]]></category>

		<guid isPermaLink="false">http://www.sohotrends.com/?p=1942</guid>
		<description><![CDATA[If you have an e-commerce site, you&#8217;ll want to download this terrific e-book called &#8220;Make your website work&#8220;.  Published by the Google Conversion Centre, this e-book examines common website design issues from the point of view of a customer.  It suggest the following 10 ways to improve the conversion rate of visitors to your e-commerce site:

Bring [...]]]></description>
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		<title>You Don&#8217;t Need the Aggravation: When to Fire a Client</title>
		<link>http://www.sohotrends.com/blogs/you-dont-need-the-aggravation-when-to-fire-a-client</link>
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		<pubDate>Thu, 18 Dec 2008 19:30:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blogs]]></category>

		<guid isPermaLink="false">http://www.sohotrends.com/?p=1081</guid>
		<description><![CDATA[Firing a problematic client: It&#8217;s often both a fantastical and frightful notion for the small-business owner. But it may also be a pretty smart move, especially in today&#8217;s economy. &#8220;There&#8217;s an emotional tendency to believe that all your clients are worth something,&#8221; says Matt Sarkees, assistant professor of marketing at Penn State Great Valley School [...]]]></description>
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		<title>How Do I&#8230;Find the Right Domain Name?</title>
		<link>http://www.sohotrends.com/blogs/how-do-ifind-the-right-domain-name</link>
		<comments>http://www.sohotrends.com/blogs/how-do-ifind-the-right-domain-name#comments</comments>
		<pubDate>Thu, 18 Dec 2008 19:29:39 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blogs]]></category>

		<guid isPermaLink="false">http://www.sohotrends.com/?p=1485</guid>
		<description><![CDATA[So you probably know you can lease a car, but did you know you can lease a Web site? But then, why would you want to? For answers to these questions and more, I spoke with YummyNames General Manager Bill Sweetman about tips for small firms in finding the best domain name, Web site strategies [...]]]></description>
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		<title>Testimonials Key for Small Businesses Looking to Capture Word of Mouth</title>
		<link>http://www.sohotrends.com/blogs/testimonials-key-for-small-businesses-looking-to-capture-word-of-mouth</link>
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		<pubDate>Thu, 18 Dec 2008 19:29:24 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blogs]]></category>

		<guid isPermaLink="false">http://www.sohotrends.com/?p=1511</guid>
		<description><![CDATA[You already know that the most effective advertising for your business is one person telling another. That kind of natural word-of-mouth referral carries more weight than all the advertising you can buy. Testimonials are how you capture and share that enthusiasm.
When a customer, employee, vendor or anyone else starts telling you how great your business, [...]]]></description>
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		<title>10 Overused Business Phrases More Depressing Than a Depression</title>
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		<pubDate>Thu, 18 Dec 2008 19:29:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blogs]]></category>

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		<description><![CDATA[Talk about overload: Suddenly everybody&#8217;s spewing small-business survival tips for the greater depression. It makes me long for those good old days of, say, last year, when every other E-mail promised me the Zen of something or other, like the Zen of online backup. Or, better yet, the way back time when all software was [...]]]></description>
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